Alchemy

OD&A 2019

︎Brand creation  ︎Typeface design   ︎Variable typeface programming  ︎Web design




Variable forms of logo and custom typeface


            An identity system with ever-changing letterforms, created for the motion studio Alchemy. A custom variable typeface was created (based on Kin by O-type), with transforming letterforms inspired by the symbols of Alchemist scholars. See the typeface in use here.






A renders Jonny Eveson

Mark